Bob's Red Mill

In 1968, while Bob was managing a JC Penney Auto Center in Redding, California, providence struck when he happened to visit the public library.

There, something drew him to John Goffe’s Mill, the story of a man who—with no prior experience—resurrected his family’s ancestral mill and ground wheat into flour.

This chance encounter created Bob's Red Mill and changed the course of the Moore family forever, and created a ripple effect that has enriched the lives of everyone who enjoys wholesome whole grains.